WORKSHOPS
WORKSHOPS
WORKSHOPS
Explore the Sessions


Smart Sponsorship How Brands Choose Their Winning Bets
By Malek El Bahabety
Board member at HSC & Head of Partnerships and Sponsorships at ElQalaa ElHamraa.
COVERED PILLARS
What is Sponsorship?
What If There Were No Sponsorships?
Importance of Sponsorship
Evolution of Sponsorship
Benefits for Clubs
Impact on youth & Future Generation
Top Sponsored Football Leagues and clubs
Formula 1 Sponsorship Market
NBA Sponsorship Market
Creative Sponsorship Ideas
Common Sponsorship Mistakes to Avoid


Smart Sponsorship How Brands Choose Their Winning Bets
By Malek El Bahabety
Board member at HSC & Head of Partnerships and Sponsorships at ElQalaa ElHamraa.


Smart Sponsorship How Brands Choose Their Winning Bets
By Malek El Bahabety
Board member at HSC & Head of Partnerships and Sponsorships at ElQalaa ElHamraa.
COVERED PILLARS
What is Sponsorship?
What If There Were No Sponsorships?
Importance of Sponsorship
Evolution of Sponsorship
Benefits for Clubs
Impact on youth & Future Generation 7. Top Sponsored Football Leagues and
Top Sponsored Football Leagues and clubs
Formula 1 Sponsorship Market
NBA Sponsorship Market
Creative Sponsorship Ideas
Common Sponsorship Mistakes to Avoid
Closing / Q&A


The Game We're Not Playing: An investigation into sport's hidden power
By NANIS YOUSRY
Aspire Community Transformation Director


The Game We're Not Playing: An investigation into sport's hidden power
By NANIS YOUSRY
Aspire Community Transformation Director


The Game We're Not Playing: An investigation into sport's hidden power
By NANIS YOUSRY
Aspire Community Transformation Director
COVERED PILLARS
Sport Beyond Competition
Hidden Gaps in Communities
Power of Access Over Resource
Crisis & Reputation Management
Designing for Real Impact
From Insight to Transformation


ESLSCA Workshop: Egypt's Sport Vision 2030
By ESLSCA Univeristy
COVERED PILLARS
Technology & Innovation
Governance & Investment
Infrastructure & Access


ESLSCA Workshop: Egypt's Sport Vision 2030
By ESLSCA Univeristy


ESLSCA Workshop: Egypt's Sport Vision 2030
By ESLSCA Univeristy
COVERED PILLARS
Technology & Innovation
Governance & Investment
Infrastructure & Access


ESLSCA workshop: The Athlete Brand Playbook: 5 Pillars of Building a Powerful Athlete Brand in the Digital Age
By Dr. Jailan El-Bous
Associate Professor at ESLSCA University- Bachelor of Sport Management Program Strategic Sport Communication & Media Expert


ESLSCA workshop: The Athlete Brand Playbook: 5 Pillars of Building a Powerful Athlete Brand in the Digital Age
By Dr. Jailan El-Bous
Associate Professor at ESLSCA University- Bachelor of Sport Management Program Strategic Sport Communication & Media Expert


ESLSCA workshop: The Athlete Brand Playbook: 5 Pillars of Building a Powerful Athlete Brand in the Digital Age
By Dr. Jailan El-Bous
Associate Professor at ESLSCA University- Bachelor of Sport Management Program Strategic Sport Communication & Media Expert
COVERED PILLARS
Identity & Positioning
Audience & Digital Strategy
Commercialization & Partnerships
Crisis & Reputation Management
Brand Growth, Influence & Self-Presentation


Unlock your mental strength
By Haitham Gheita
Sports Mental Coach


Unlock your mental strength
By Haitham Gheita
Sports Mental Coach


Unlock your mental strength
By Haitham Gheita
Sports Mental Coach
COVERED PILLARS
How to stay focused under pressure
How to control your thoughts and emotions
How to deal with mistakes and setbacks
How to prepare mentally before competitions


The Child Behind the Athlete: What Parents Often Miss
By Sara Salem
Psychoeducator, Human Development & Nervous System Regulation


The Child Behind the Athlete: What Parents Often Miss
By Sara Salem
Psychoeducator, Human Development & Nervous System Regulation


The Child Behind the Athlete: What Parents Often Miss
By Sara Salem
Psychoeducator, Human Development & Nervous System Regulation
COVERED PILLARS
The Unsettling Opening
Body Before Behaviour
The Hidden Pressure Loop
Identity Beyond the Sport
Three Roles Every Parent Holds
Why Children Walk Away


The Science Behind The Shot: Technical Mastery in Sports Filmmaking Crew
By Shady Essam
Professional Sports Videographer


The Science Behind The Shot: Technical Mastery in Sports Filmmaking Crew
By Shady Essam
Professional Sports Videographer


The Science Behind The Shot: Technical Mastery in Sports Filmmaking Crew
By Shady Essam
Professional Sports Videographer
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